|
|
Post by chris92065 on Jul 5, 2022 10:05:32 GMT -8
I’m a preparing for SDSU to be going nowhere. Oregon would have to accept less or offer some incentives. Big 10 is holding all the cards. They are waiting for notre dame. Notre dame > Nike, Phil knight and Oregon. |
|
|
|
Post by FULL_MONTY on Jul 5, 2022 10:16:24 GMT -8
I’m a preparing for SDSU to be going nowhere. Honestly, it sounds made up. Who gets a quote from a source that George is kicking ass and doesn't ask for how? The only thing that is certain is that everyone is everyone is checking their options. |
|
|
|
Post by sdcoug on Jul 5, 2022 10:25:14 GMT -8
 Oldie Out While Population is interesting, from a market size perspective what matters is DMA size. That's what determines ad rates, etc. SD's is 1.1M which still puts us in the upper echelon of both the P12 & B12. If you take the B12, their average DMA is 1.11M, but in the top 2 markets - Dallas & Houston - their 2 schools play 2nd if not 3rd fiddle. The average across the P12 schools is 1.39M, but that includes 2 within the same DMA. If you split Cal/Stanford's DMA, they still average 1.13M. From a DMA size perspective the 2 conferences are relatively equal, but the P12 owns all their markets unlike the B12. The bottom line is our market would be among the biggest & brightest in either conference. But as Stan points out, having a large market isn't the biggest draw. It's what % of the eyeballs are you getting in those markets, both traditional/offline & online? Cal's in a huge market but is not a draw - their fan base isn't engaged. SDSU consistently gets the most eyeballs in SD compared to USC/UCLA. It just doesn't stack up with the bigger remaining P12/B12 players, but part of that is the TV contract. I would hope both conferences realize that SDSU on ESPN is a very different formula. PS. From a TV perspective, West Virginia actually falls within the Pittsburgh DMA |
|
|
|
Post by azman on Jul 5, 2022 10:43:17 GMT -8
Oldie Out While Population is interesting, from a market size perspective what matters is DMA size. That's what determines ad rates, etc. SD's is 1.1M which still puts us in the upper echelon of both the P12 & B12. If you take the B12, their average DMA is 1.11M, but in the top 2 markets - Dallas & Houston - their 2 schools play 2nd if not 3rd fiddle. The average across the P12 schools is 1.39M, but that includes 2 within the same DMA. If you split Cal/Stanford's DMA, they still average 1.13M. From a DMA size perspective the 2 conferences are relatively equal, but the P12 owns all their markets unlike the B12. The bottom line is our market would be among the biggest & brightest in either conference. But as Stan points out, having a large market isn't the biggest draw. It's what % of the eyeballs are you getting in those markets, both traditional/offline & online? Cal's in a huge market but is not a draw - their fan base isn't engaged. SDSU consistently gets the most eyeballs in SD compared to USC/UCLA. It just doesn't stack up with the bigger remaining P12/B12 players, but part of that is the TV contract. I would hope both conferences realize that SDSU on ESPN is a very different formula. PS. From a TV perspective, West Virginia actually falls within the Pittsburgh DMA Not understanding how SD is only considered 1.1 M? The county is 3.3M, and everyone in the county gets the exact same TV stations (all SD based), no matter what TV subscription you use. So how can we only be considered 1.1M people?? |
|
|
|
Post by sdcoug on Jul 5, 2022 10:54:12 GMT -8
While Population is interesting, from a market size perspective what matters is DMA size. That's what determines ad rates, etc. SD's is 1.1M which still puts us in the upper echelon of both the P12 & B12. If you take the B12, their average DMA is 1.11M, but in the top 2 markets - Dallas & Houston - their 2 schools play 2nd if not 3rd fiddle. The average across the P12 schools is 1.39M, but that includes 2 within the same DMA. If you split Cal/Stanford's DMA, they still average 1.13M. From a DMA size perspective the 2 conferences are relatively equal, but the P12 owns all their markets unlike the B12. The bottom line is our market would be among the biggest & brightest in either conference. But as Stan points out, having a large market isn't the biggest draw. It's what % of the eyeballs are you getting in those markets, both traditional/offline & online? Cal's in a huge market but is not a draw - their fan base isn't engaged. SDSU consistently gets the most eyeballs in SD compared to USC/UCLA. It just doesn't stack up with the bigger remaining P12/B12 players, but part of that is the TV contract. I would hope both conferences realize that SDSU on ESPN is a very different formula. PS. From a TV perspective, West Virginia actually falls within the Pittsburgh DMA Not understanding how SD is only considered 1.1 M? The county is 3.3M, and everyone in the county gets the exact same TV stations (all SD based), no matter what TV subscription you use. So how can we only be considered 1.1M people?? It's driven by households within a region that meets similar viewing criteria, not individuals. www.thebalancecareers.com/what-is-a-designated-market-area-dma-2315180#:~:text=The%20size%20of%20the%20DMA%20and%20the%20activity,so%20ads%20there%20will%20reach%20many%20more%20people. * A designated market area is a region where the ratings company Nielsen measures the local television viewership. * Designated market areas are often tied to major cities, but in some places cover more than one city. * Broadcasters use designated market areas to determine their programming.
* Advertisers use designated market areas when buying airtime.DMA sizes in 2021: oaaa.org/Portals/0/Public%20PDFs/OAAA%202021%20NIELSEN%20DMA%20Rankings%20Report.pdf |
|
|
|
Post by azman on Jul 5, 2022 11:11:05 GMT -8
So Sacramento-Stockton-Modesto are counted as one DMA, but San Diego-Chula Vista-Carlsbad are not? How does that make any sense? So how does the other 2.2 million people in SD county get represented? Are they not counted as humans with televisions??  |
|
|
|
Post by survalli on Jul 5, 2022 11:20:32 GMT -8
So Sacramento-Stockton-Modesto are counted as one DMA, but San Diego-Chula Vista-Carlsbad are not? How does that make any sense? So how does the other 2.2 million people in SD county get represented? Are they not counted as humans with televisions?? San Diego includes San Diego-Chula Vista-Carlsbad as one DMA. |
|
|
|
Post by standiego on Jul 5, 2022 11:32:36 GMT -8
Exactly - What TV Networks care about is how many people watch Football or more importantly The Football team in that area
What has made it difficult for SDSU is that most of the time the Aztecs are Not on the major networks to show how many Tv sets are watching their games or taping them
In addition the Networks change - so it is a challenge for the average fan
While it seems obvious for the fan who finds the Aztecs no matter what - not so with an average fan to know about the TV game
Would say that in addition to filling the Facility for the Arizona game it is important that Aztecs fans not there- Watch it on TV
The expansion is American Big Business at its best or worst - major Companies / Conferences buying / acquiring the most profitable companies to get the highest income
Same thing the BIG has done a few times . Same with SEC and the Big 12 . Even the G5 conferences including the MW - when it got BSU
So go to Aztec games - if not watch or tape it - Ask Bars to turn on the Aztec game - it may take telling them the station
Ask TV Networks to make sure Aztec programs or clips are on their station
|
|
|
|
Post by sdcoug on Jul 5, 2022 11:35:55 GMT -8
So Sacramento-Stockton-Modesto are counted as one DMA, but San Diego-Chula Vista-Carlsbad are not? How does that make any sense? So how does the other 2.2 million people in SD county get represented? Are they not counted as humans with televisions??  Scroll down to see every DMA within each state, and every city within each DMA. Here's SD's list: California San Diego CA Alpine California San Diego CA Bonita California San Diego CA Bonsall California San Diego CA Borrego Springs California San Diego CA Bostonia California San Diego CA Boulevard California San Diego CA Camp Pendleton North California San Diego CA Camp Pendleton South California San Diego CA Campo California San Diego CA Carlsbad California San Diego CA Casa de Oro-Mount Helix California San Diego CA Chula Vista California San Diego CA Coronado California San Diego CA Crest California San Diego CA Del Mar California San Diego CA Descanso California San Diego CA El Cajon California San Diego CA Encinitas California San Diego CA Escondido California San Diego CA Eucalyptus Hills California San Diego CA Fairbanks Ranch California San Diego CA Fallbrook California San Diego CA Granite Hills California San Diego CA Harbison Canyon California San Diego CA Hidden Meadows California San Diego CA Imperial Beach California San Diego CA Jacumba California San Diego CA Jamul California San Diego CA Julian California San Diego CA La Mesa California San Diego CA La Presa California San Diego CA Lake San Marcos California San Diego CA Lakeside California San Diego CA Lemon Grove California San Diego CA Mount Laguna California San Diego CA National City California San Diego CA Oceanside California San Diego CA Pine Valley California San Diego CA Potrero California San Diego CA Poway California San Diego CA Rainbow California San Diego CA Ramona California San Diego CA Rancho San Diego California San Diego CA Rancho Santa Fe California San Diego CA San Diego California San Diego CA San Diego Country Estates California San Diego CA San Marcos California San Diego CA Santee California San Diego CA Solana Beach California San Diego CA Spring Valley (San Diego) California San Diego CA Valley Center California San Diego CA Vista California San Diego CA Winter Gardens Technology is nowhere near being able to measure viewership by every eyeball in the HH, only which HH's viewing each game (or other show). Hence why HH is a more relevant stat from an advertising rate perspective than total pop. Total pop does come into the picture but not as much as DMA size. www.bluelinemedia.com/list-of-cities-by-dma-in-all-united-states-america |
|
|
|
Post by azman on Jul 5, 2022 11:41:58 GMT -8
So Sacramento-Stockton-Modesto are counted as one DMA, but San Diego-Chula Vista-Carlsbad are not? How does that make any sense? So how does the other 2.2 million people in SD county get represented? Are they not counted as humans with televisions?? San Diego includes San Diego-Chula Vista-Carlsbad as one DMA. Ok, so all these DMA numbers are not by population, but like a household with average of 3 people? Got it! |
|
|
|
Post by survalli on Jul 5, 2022 11:43:20 GMT -8
Temecula interestingly enough is part of the LA DMA. Have always thought Temecula was closer akin to San Diego
|
|
|
|
Post by namssa on Jul 5, 2022 12:01:00 GMT -8
www.youtube.com/watch?v=7VxbJIqI06IReally interesting video on expansion. Why it happens, what conferences look for, etc. Also discusses where SDSU stands among the Pac12 expansion candidates and why (he believes we are the #1 option). 31:30
|
|
|
|
Post by azman on Jul 5, 2022 12:11:30 GMT -8
Temecula interestingly enough is part of the LA DMA. Have always thought Temecula was closer akin to San Diego Definitely. It probably made sense 30 years ago to be in the LA market, but now definitely closer to SD. |
|
|
|
Post by sdsu2000 on Jul 5, 2022 12:13:41 GMT -8
The Pac 10 is over if they lose two more teams. OSU, WSU and Cal are MW quality teams. Leaving them 8 teams with 3 being G5 teams, a Stanford and 4 teams trying hard to get to another conference. They just need to take the best the MW has and be in charge of their destiny. Otherwise those 3 will be traveling to Wyoming. If they wait too long they’ll have no power and be forced to join the MW as soon as others get invites elsewhere. Sounds like Washington State, Oregon State, Cal and sounding like Stanford might be on the outside. If those 4 can add 8 MW teams then it’s a better conference than we are in at this time. Dump SJSU, UNM, Wyoming and Hawaii. |
|
|
|
Post by hoobs on Jul 5, 2022 14:13:40 GMT -8
The Pac 10 is over if they lose two more teams. OSU, WSU and Cal are MW quality teams. Leaving them 8 teams with 3 being G5 teams, a Stanford and 4 teams trying hard to get to another conference. They just need to take the best the MW has and be in charge of their destiny. Otherwise those 3 will be traveling to Wyoming. If they wait too long they’ll have no power and be forced to join the MW as soon as others get invites elsewhere. Sounds like Washington State, Oregon State, Cal and sounding like Stanford might be on the outside. If those 4 can add 8 MW teams then it’s a better conference than we are in at this time. Dump SJSU, UNM, Wyoming and Hawaii. Possible new Pac12, 10x better than the MW but I'm still hoping for a better scenario... WA St OR St Stanford Cal SDSU Fresno Boise CO St UNLV UNR Hawaii UNM |
|
|
|
Post by laaztec on Jul 5, 2022 14:30:30 GMT -8
We are stuck in the MWC for ever.
|
|
|
|
Post by laaztec on Jul 5, 2022 16:36:43 GMT -8
|
|
|
|
Post by RiffelBooks on Jul 5, 2022 17:24:54 GMT -8
Two things: 1. I think I mentioned this on another thread, but my thinking as of Tuesday afternoon is that this is all about power conference reorganization. This doesn't seem to be going in the direction of pulling up G5 teams. 2. Both market size and overall eyeballs mentioned above are a consideration. There's a reason why the Big Ten went for Rutgers and Maryland a few years back despite no one watching them. There is also a reason why schools like Iowa and Nebraska will always be attractive for TV. People watch them. The rating for the MW championship last year on big boy Fox, with us in it, was 0.5. The SEC was 8.2, the Big Ten 6.2, the Big 12 4.8, Pac-12 2.5. We rated lower than the MAC, four times lower than the AAC. Those are hard numbers to justify, and we can't use the excuse that the game was on a network that few people actually have access to. We did fare better on the day after Thanksgiving vs Boise State, with a 1.15 rating on CBS. Several games rated higher but the biggest was Missouri/Arkansas at 1.65. The Nevada game the year before on CBS rated poorly. These figures don't disqualify us in expansion talk, but the networks and power conferences aren't going to look at us first by any means. Numbers are from Sports Media Watch: www.sportsmediawatch.com/college-football-tv-ratings. |
|
|
|
Post by RiffelBooks on Jul 5, 2022 17:30:05 GMT -8
One other thing, if the MW has the option to throw a lifeline to Oregon State, Washington State and Kal, I wouldn't do it. I view them as more mouths to feed without a corresponding revenue increase. I might, well, maybe, take the Bears solo to get a better foothold into the Bay Area.
|
|
|
|
Post by FULL_MONTY on Jul 5, 2022 18:07:22 GMT -8
We are stuck in the MWC for ever. This guy is making stuff up, the PAC just got worked on their last partnership. I have hard time believing that those Presidents are sitting there saying to themselves, "You know the last partnership didn't quite work out, we just didn't partner correctly, let's do it again but this time do the partnering stuff correctly." If they do, the PAC won't see the shovel head until it's breaking their collective noses. |
|
